TAFE SA has undergone major transformation and has reflected this with a new brand and identity. Consistent usage in representing the brand across a diverse range of communication platforms is vital in maintaining the integrity of the brand and reinforcing the values it represents.
TafeSA engaged Elevation Design to develop a wayfinding strategy that would reflect brand values, whilst also providing a visually consistent experience for students and visitors across all campuses.
Elevation developed a signage ‘kit-of-parts’ that would allow flexibility across the various types of buildings while providing a visual consistency for the entire user experience – from the roadside, carpark, building, learning space or up to each room.
- / Wayfinding strategy
- / Mapping
- / Styleguide
Date: 2017 –